Showing posts with label survey. Show all posts
Showing posts with label survey. Show all posts

Sunday, 31 May 2020

Social media: drafts and final text

This is a relatively easy text to produce, BUT you must ensure...
  • you evidence thoroughly-illustrated and annotated/denoted research across multiple artists including your own
  • as part of this you summarise findings from individual case studies (BOTH need to contribute individual research to all such conventions work before this joint summary) plus...
  • identify specific + well-denoted key influences (all the above: same for conventions work for all 3 texts)
  • you each produce an individual social
  • the social name won't risk a takedown order, eg a nickname
  • at least 20 posts
  • posts are crucially demonstrating knowledge + understanding of industry + audience
    • therefore the language, emojis, mode of address you use are crucial. You'll want good eg/s for the evaluation essay
  • must include a viral/UGC concept, probably including a TikTok element (you can ask others to fake entries as fans; don't need TikTok account, you can present video as if from it)
...

Video sample/rough cuts

A very important post!
You should actively seek to showcase how the vision evolved over time, but also make clear links to audience feedback.

Post each sample/rough cut here as you go. Detail pre-production work in that post but include here clear, specific summaries of feedback on each video and YOUR reflection on this - what you intend to do next. 

You should end up with a range of videos here, so put an IN THIS POST heading at the top + list the range of videos.

If you're doing this last minute ... you can put together a single summary doc (ppt) tackling this, with clear reference to clearly named videos which you've embedded in order, oldest 1st.

Audience

TBC

AUDIENCE SURVEY
See post with further post links

INITIAL SURVEY
WHAT YOU'RE SEEKING TO INVESTIGATE:
- awareness of genre > is there any clear age/gender split (or other demographic issue)
- expectations of genre (specifically video visuals) > is there any clear age/gender split (etc)
- awareness of artist > is there any clear age/gender split (etc)
- expectations of artist (specifically video visuals) > is there any clear age/gender split (etc)

Obviously artist recognition/awareness may be limited if its Indie.

HOW TO DO THIS
A simple video, or a mix of video + A4 sheet/s.
Use still images, clips, audio only to test how much of the sample audience doing a survey can identify the artist/track/genre (depends on the question), eg edit 3 x 5 sec clips from a single artist (can you name the artist) or 3 x 10+ sec clips from genre videos + ask if they can name artists AND genre